Research, Development and Innovation

At Grupo Hada, innovation is the driving force behind our growth, enabling us to stay ahead of market trends and anticipate our customers' needs. It is woven into the fabric of our essence, culture, and value proposition. As a strategic ally, we help our customers create products that not only meet but anticipate market demands. Our expertise spans new formulations, innovative packaging, raw material and ingredient enhancements, process optimization, eco-friendly and biochemical innovations, brand creation, product design, and the development of new categories.
We turn ideas into value-driven realities, cultivating a culture of continuous, open innovation. Each member of our team is inspired and empowered to contribute new, disruptive ideas, along with process improvements and creative solutions.

Innovative Strategies and Projects
- Digital Transformation: We adopt the latest digital technologies to optimize our processes, improve efficiency and offer better experiences to our customers.
- Sustainability: We develop inititives and products that promote sustainability and respect for the environment, in line with our commitment to corporate social responsibility.
- Entrepreneurship: Through our Hada Rocket accelerator, we promote internal projects that foster creativity and entrepreneurship within our organization.
Tangible Results
Thanks to our dedication to innovation, we have been able to:
- Launch pioneering products in the market that meet the emerging needs of our customers.
- Continually improve our processes, reducing costs and increasing operational efficiency.
- Contribute to sustainable development by adopting environmentally friendly practices and technologies.


Hada Rocket is an entrepreneurship accelerator committed to the development and promotion of strategic alliances, innovative initiatives and entrepreneurial projects, either from individuals or groups, both inside and outside the company. Our mission is to identify and promote ideas that are aligned with our industry, values, purpose and vision for the future, creating a dynamic and collaborative ecosystem.
At Hada Rocket, we believe that intrapreneurship is key to sustainable growth and adaptation in an ever-changing world. Therefore, we provide an environment that allows emerging ideas to develop and succeed. We provide resources, mentoring, and a collaborative space where creativity and innovation are the main drivers.
We focus on projects that not only bring value to our organization, but also contribute positively to the community and the industry in general. Our commitment is to excel and create lasting impact by supporting those who share our vision and are willing to challenge the status quo to build a better future.