{"id":3449,"date":"2026-05-15T11:58:00","date_gmt":"2026-05-15T16:58:00","guid":{"rendered":"https:\/\/grupohada.com\/?page_id=3449"},"modified":"2026-06-11T17:04:42","modified_gmt":"2026-06-11T22:04:42","slug":"after-marshmallow","status":"publish","type":"page","link":"https:\/\/grupohada.com\/en\/after-marshmallow\/","title":{"rendered":"After Marshmallow"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3449\" class=\"elementor elementor-3449\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-09f471a elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"09f471a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;slideshow&quot;,&quot;background_slideshow_gallery&quot;:[{&quot;id&quot;:3451,&quot;url&quot;:&quot;https:\\\/\\\/grupohada.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/masmelo-1.png&quot;}],&quot;background_slideshow_slide_duration&quot;:3500,&quot;background_slideshow_slide_transition&quot;:&quot;slide_left&quot;,&quot;background_slideshow_loop&quot;:&quot;yes&quot;,&quot;background_slideshow_transition_duration&quot;:500}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9d603d8\" data-id=\"9d603d8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b3602d8 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"b3602d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Beyond <br><span class=\"segunda-linea\">Marshmallow<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f0f734b elementor-widget elementor-widget-text-editor\" data-id=\"f0f734b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The 5 Next Gourmand \u201cHero Notes\u201d Set to Headline Beauty Launches<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a1e3021 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a1e3021\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e469ffb\" data-id=\"e469ffb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f016d34 elementor-widget elementor-widget-spacer\" data-id=\"f016d34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f895c6b elementor-widget elementor-widget-text-editor\" data-id=\"f895c6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Gourmands are not a passing trend. They are a growth engine. Here\u2019s what comes after marshmallow,<br \/>and why texture driven sweetness is the next competitive edge.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a62f6fc elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"a62f6fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-8708004 e-grid e-con-boxed e-con e-parent\" data-id=\"8708004\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-57f4a29 e-con-full e-flex e-con e-child\" data-id=\"57f4a29\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0a8b064 elementor-widget elementor-widget-image\" data-id=\"0a8b064\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"645\" src=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/magnific_2891303844-1-2-1024x825.jpeg\" class=\"attachment-large size-large wp-image-3646\" alt=\"\" srcset=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/magnific_2891303844-1-2-1024x825.jpeg 1024w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/magnific_2891303844-1-2-300x242.jpeg 300w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/magnific_2891303844-1-2-768x619.jpeg 768w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/magnific_2891303844-1-2-1536x1238.jpeg 1536w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/magnific_2891303844-1-2-2048x1650.jpeg 2048w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/magnific_2891303844-1-2-15x12.jpeg 15w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fe72c8 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"6fe72c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: left;\">Gourmand is no longer \u201cjust a scent family.\u201d It is a sensorial language scaling across beauty and personal care. What started as a fine fragrance obsession now shows up everywhere consumers build their routines: body care, shower, hair fragrance, and even home fragrance.<\/p><p style=\"text-align: left;\"><br><\/p>\n<p>The data makes it hard to ignore. Spate\u2019s year in review shows dessert coded profiles gaining real momentum, including marshmallow perfume (+91.7% YoY) and caramel perfume (+47.9% YoY). At the same time, vanilla keeps expanding as an everyday comfort cue across categories, with vanilla deodorant (+44.9% YoY), vanilla lotion (+27.0% YoY), and vanilla body wash (+10.7% YoY).<\/p>\n<p>Innovation is following demand. Mintel GNPD reports that global launches of gourmand fragrances increased by seven percentage points between 2022 and 2024, signaling that R&amp;D pipelines are actively investing in this direction.<\/p><p><br><\/p>\n<p>That\u2019s exactly why \u201csmelling edible\u201d keeps winning. It is instantly understandable. It is highly shareable. And when executed well, it delivers emotional comfort with a&nbsp;<span style=\"font-size: 1rem;\">premium edge.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e3bba86 e-flex e-con-boxed e-con e-parent\" data-id=\"e3bba86\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5d91dd2 e-con-full custom-form e-flex e-con e-child\" data-id=\"5d91dd2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-79f117e elementor-widget elementor-widget-shortcode\" data-id=\"79f117e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"wpforms-container wpforms-container-full 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value=\"I authorize the processing of my personal data, in accordance with the terms of the &lt;a target=&quot;_blank&quot; href=&quot;https:\/\/grupohada.com\/wp-content\/uploads\/2024\/09\/MAOALRL01-Politica-privacidad-y-proteccion-datos-personales.pdf&quot;&gt;Privacy Policy and Personal Data Protection&lt;\/a&gt;\" aria-errormessage=\"wpforms-3757-field_7_1-error\" required ><label class=\"wpforms-field-label-inline\" for=\"wpforms-3757-field_7_1\">I authorize the processing of my personal data, in accordance with the terms of the <a target=\"_blank\" href=\"https:\/\/grupohada.com\/wp-content\/uploads\/2024\/09\/MAOALRL01-Politica-privacidad-y-proteccion-datos-personales.pdf\">Privacy Policy and Personal Data Protection<\/a><\/label><\/li><\/ul><\/fieldset><\/div><\/div><!-- .wpforms-field-container --><div class=\"wpforms-field wpforms-field-hp\"><label for=\"wpforms-3757-field-hp\" class=\"wpforms-field-label\">Phone<\/label><input type=\"text\" name=\"wpforms[hp]\" id=\"wpforms-3757-field-hp\" class=\"wpforms-field-medium\"><\/div><div class=\"wpforms-submit-container\" ><input type=\"hidden\" name=\"wpforms[id]\" value=\"3757\"><input type=\"hidden\" name=\"page_title\" value=\"\"><input type=\"hidden\" name=\"page_url\" value=\"https:\/\/grupohada.com\/en\/wp-json\/wp\/v2\/pages\/3449\"><button type=\"submit\" name=\"wpforms[submit]\" id=\"wpforms-submit-3757\" class=\"wpforms-submit\" data-alt-text=\"Sending...\" data-submit-text=\"Send\" aria-live=\"assertive\" value=\"wpforms-submit\">Send<\/button><\/div><\/form><\/div>  <!-- .wpforms-container --><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aaeed42 e-grid e-con-boxed e-con e-parent\" data-id=\"aaeed42\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7e8af5d e-con-full e-flex e-con e-child\" data-id=\"7e8af5d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-92a0f17 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"92a0f17\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">So what <br>\nhappens after <br>\nthe <span class=\"dark-word\">Marshmallow<\/span> <br>\nMoment?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42f7b1e elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"42f7b1e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Marshmallow has become the poster child of soft comfort gourmands, and<br \/>2026 is proving it. In just the first months of the year, we\u2019ve seen a surge of<br \/>launches across categories where marshmallow is the hero note, confirming<br \/>its strength as a current, cross-category signal.<\/p><p>\u00a0<\/p><p>But the next phase isn\u2019t about more sugar. Gourmands are evolving.<br \/>Consumers still want comfort, but now they expect it to feel more wearable,<br \/>more refined. This is where texture and contrast start to matter more than pure<br \/>sweetness.<\/p><p>\u00a0<\/p><p>Below are five data backed \u201cnext hero notes\u201d we\u2019re betting on, because they<br \/>combine mainstream appetite with a fresh, modern twist.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48f94a9 elementor-widget elementor-widget-image\" data-id=\"48f94a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-1-2-683x1024.png\" class=\"attachment-large size-large wp-image-3457\" alt=\"\" srcset=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-1-2-683x1024.png 683w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-1-2-200x300.png 200w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-1-2-768x1152.png 768w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-1-2-1024x1536.png 1024w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-1-2-1365x2048.png 1365w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-1-2-8x12.png 8w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-1-2-scaled.png 1707w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-415ffbd e-flex e-con-boxed e-con e-parent\" data-id=\"415ffbd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6236b67 e-con-full e-grid e-con e-child\" data-id=\"6236b67\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-10d1a6b elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"10d1a6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Turn this concept into a market-ready beauty product. Let\u2019s talk\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a6a921b elementor-align-center elementor-widget elementor-widget-button\" data-id=\"a6a921b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjM3ODkiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Click here<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dc5b396 e-con-full e-flex e-con e-parent\" data-id=\"dc5b396\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b6194f9 elementor-widget elementor-widget-heading\" data-id=\"b6194f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\nThe <span class=\"dark-word\">5 Next Gourmand<\/span> <br>\nHero Notes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d815215 e-grid e-con-full e-con e-parent\" data-id=\"d815215\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8c956e2 elementor-absolute pistachio-deco elementor-widget elementor-widget-image\" data-id=\"8c956e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"414\" height=\"1024\" src=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-1-3-414x1024.png\" class=\"attachment-large size-large wp-image-3551\" alt=\"\" srcset=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-1-3-414x1024.png 414w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-1-3-121x300.png 121w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-1-3-621x1536.png 621w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-1-3-5x12.png 5w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-1-3.png 743w\" sizes=\"(max-width: 414px) 100vw, 414px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e2838a elementor-widget elementor-widget-image\" data-id=\"0e2838a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"732\" height=\"1024\" src=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/11beefd451006090b86500f216d7857e-1-732x1024.jpg\" class=\"attachment-large size-large wp-image-3460\" alt=\"\" srcset=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/11beefd451006090b86500f216d7857e-1-732x1024.jpg 732w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/11beefd451006090b86500f216d7857e-1-214x300.jpg 214w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/11beefd451006090b86500f216d7857e-1-9x12.jpg 9w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/11beefd451006090b86500f216d7857e-1.jpg 736w\" sizes=\"(max-width: 732px) 100vw, 732px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9ac1999 e-con-full e-flex e-con e-child\" data-id=\"9ac1999\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-789005d elementor-widget elementor-widget-spacer\" data-id=\"789005d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-19c0633 e-con-full e-flex e-con e-child\" data-id=\"19c0633\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-536a032 elementor-widget elementor-widget-heading\" data-id=\"536a032\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1. Pistachio Cream<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8018b8b elementor-widget elementor-widget-text-editor\" data-id=\"8018b8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>(and the Nut Butter Family)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8cd181a elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"8cd181a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pistachio has already proven it can scale. Search data shows<br \/>strong growth in pistachio perfume interest, and it\u2019s<br \/>increasingly showing up not only in fragrances, but also across<br \/>creams, mists, and bath and shower formats.<\/p><p>What makes pistachio even more relevant now is what\u2019s<br \/>happening beyond beauty. The viral \u201cDubai chocolate\u201d<br \/>phenomenon pushed pistachio cream into global obsession,<br \/>turning it into a cross category signal with real cultural weight.<\/p><p>The next evolution expands into the broader nut butter palette:<br \/>hazelnut spread, almond butter, peanut butter, cashew cream,<br \/>pistachio cream. The common thread is texture plus comfort,<br \/>with a slightly savory, more grown up edge that keeps<br \/>gourmand from feeling overly sweet or juvenile.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-de1384e e-grid e-con-boxed e-con e-parent\" data-id=\"de1384e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8957cd9 e-flex e-con-boxed e-con e-child\" data-id=\"8957cd9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-54bdaff e-con-full e-flex e-con e-child\" data-id=\"54bdaff\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f3ce7f5 e-con-full e-flex e-con e-child\" data-id=\"f3ce7f5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-298fca3 elementor-widget elementor-widget-spacer\" data-id=\"298fca3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4041b1e elementor-widget elementor-widget-heading\" data-id=\"4041b1e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. Cr\u00e8me Br\u00fbl\u00e9e \/ Custard<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c23aad1 elementor-widget elementor-widget-text-editor\" data-id=\"c23aad1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>(and the Nut Butter Family)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c49b687 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"c49b687\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>If the next chapter of gourmands is \u201celevated dessert,\u201d custard is<br \/>the blueprint.<br \/>It delivers creamy volume, soft warmth, and that torched sugar<br \/>effect that reads as indulgent but refined. Cr\u00e8me br\u00fbl\u00e9e, cr\u00e8me<br \/>anglaise, and whipped cream style accords create a sense of<br \/>realism that feels luxurious without becoming heavy or overly<br \/>sweet.<br \/>This is where gourmand moves into a more premium territory, less<br \/>playful and more sensorially sophisticated.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9cc4875 e-con-full e-flex e-con e-child\" data-id=\"9cc4875\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6145375 elementor-widget elementor-widget-image\" data-id=\"6145375\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/af453098b849d3b20ceedf99de363b73.jpg\" class=\"attachment-large size-large wp-image-3467\" alt=\"\" srcset=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/af453098b849d3b20ceedf99de363b73.jpg 981w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/af453098b849d3b20ceedf99de363b73-300x225.jpg 300w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/af453098b849d3b20ceedf99de363b73-768x576.jpg 768w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/af453098b849d3b20ceedf99de363b73-16x12.jpg 16w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5e6b1c0 e-flex e-con-boxed e-con e-parent\" data-id=\"5e6b1c0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-439d061 elementor-widget elementor-widget-spacer\" data-id=\"439d061\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e105a69 e-con-full e-flex e-con e-parent\" data-id=\"e105a69\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-0c68b4d e-grid e-con-full e-con e-child\" data-id=\"0c68b4d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-40e6187 elementor-widget elementor-widget-spacer\" data-id=\"40e6187\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b284c49 e-con-full e-flex e-con e-child\" data-id=\"b284c49\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1ef961c e-con-full e-flex e-con e-child\" data-id=\"1ef961c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b24e9c6 e-con-full e-flex e-con e-child\" data-id=\"b24e9c6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1fbcc7b elementor-widget elementor-widget-spacer\" data-id=\"1fbcc7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-feb738d elementor-widget elementor-widget-heading\" data-id=\"feb738d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3. Caramelized Sugar 2.0 <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7133edb elementor-widget elementor-widget-text-editor\" data-id=\"7133edb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>(Salted Caramel, Brown Sugar, Butter Caramel)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a1937d elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"8a1937d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Caramel is one of the strongest \u201cnext\u201d signals by the numbers. Spate reports caramel perfume up 47.9% YoY.<\/p><p>\u00a0<\/p><p>In 2026, caramel continues to stand out as a key comfort note, with a clear shift toward more elevated profiles. Think toasted sugar, browned butter, a mineral salty edge, and a clean \u201cmilky musk\u201d finish that keeps it wearable.<\/p><p>\u00a0<\/p><p>In short: the future isn\u2019t candy. It is caramelized.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-36bc285 e-grid e-con-boxed e-con e-parent\" data-id=\"36bc285\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8cb5055 e-con-full e-flex e-con e-child\" data-id=\"8cb5055\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7a0ca26 elementor-widget elementor-widget-spacer\" data-id=\"7a0ca26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-632c110 e-con-full e-flex e-con e-child\" data-id=\"632c110\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9431d09 elementor-widget elementor-widget-heading\" data-id=\"9431d09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4.Raspberry Jam \n+ Cherry Syrup<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33d7080 elementor-widget elementor-widget-text-editor\" data-id=\"33d7080\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>(the \u201cCoulis\u201d Era)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-007b453 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"007b453\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Raspberry is one of the clearest breakout notes for what comes next. Spate reported a +363.6% year over year surge in searches for raspberry perfumes in 2025, and industry data continues to position red berries as a key direction moving into 2026.<\/p><p>Cherry is rising alongside it, but the positioning is shifting. Instead of reading as purely playful or candy like, fragrance creators are pushing it into a more sensual profile with woods and amber in the background.<\/p><p>The opportunity here is strategic for brands and manufacturers. Jammy fruit notes like raspberry jam, cherry syrup, and fruit coulis allow brands to build gourmands that feel juicy, bold, and modern, while still holding a sophisticated signature.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a6d1190 elementor-widget__width-initial elementor-absolute elementor-widget elementor-widget-image\" data-id=\"a6d1190\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"452\" height=\"1024\" src=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-2-2-452x1024.png\" class=\"attachment-large size-large wp-image-3552\" alt=\"\" srcset=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-2-2-452x1024.png 452w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-2-2-133x300.png 133w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-2-2-768x1739.png 768w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-2-2-678x1536.png 678w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-2-2-5x12.png 5w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-2-2.png 814w\" sizes=\"(max-width: 452px) 100vw, 452px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e497e0 elementor-widget elementor-widget-image\" data-id=\"9e497e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"993\" src=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/magnific_ultra-macro-photography-o_2936095471-1-825x1024.jpeg\" class=\"attachment-large size-large wp-image-3536\" alt=\"\" srcset=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/magnific_ultra-macro-photography-o_2936095471-1-825x1024.jpeg 825w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/magnific_ultra-macro-photography-o_2936095471-1-242x300.jpeg 242w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/magnific_ultra-macro-photography-o_2936095471-1-768x953.jpeg 768w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/magnific_ultra-macro-photography-o_2936095471-1-1237x1536.jpeg 1237w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/magnific_ultra-macro-photography-o_2936095471-1-1650x2048.jpeg 1650w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/magnific_ultra-macro-photography-o_2936095471-1-10x12.jpeg 10w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/magnific_ultra-macro-photography-o_2936095471-1.jpeg 1856w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0878c7b e-grid e-con-full e-con e-parent\" data-id=\"0878c7b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-4b52dc1 e-con-full e-flex e-con e-child\" data-id=\"4b52dc1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c22c749 elementor-widget elementor-widget-image\" data-id=\"c22c749\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"502\" src=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-2-23-1024x643.png\" class=\"attachment-large size-large wp-image-3537\" alt=\"\" srcset=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-2-23-1024x643.png 1024w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-2-23-300x188.png 300w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-2-23-768x482.png 768w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-2-23-1536x964.png 1536w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-2-23-18x12.png 18w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/Recurso-2-23.png 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d4a941c e-flex e-con-boxed e-con e-child\" data-id=\"d4a941c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7d18779 e-con-full e-flex e-con e-child\" data-id=\"7d18779\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-52ab28a e-con-full e-flex e-con e-child\" data-id=\"52ab28a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f1b299 elementor-widget-mobile__width-initial elementor-widget elementor-widget-heading\" data-id=\"1f1b299\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5. Banana Bread \/ Banana <br>\nMilkshake <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-94567b7 elementor-widget elementor-widget-text-editor\" data-id=\"94567b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>(Creamy Fruit Gourmand)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d237633 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"d237633\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Banana is the surprise hero with real momentum. Marie Claire reported that searches for \u201cbanana perfume\u201d jumped 100% in June 2025 (Google Trends), and that #bananaperfume passed five million views on TikTok.<\/p><p>Why it sticks is simple. Banana is nostalgia, joy, and creaminess. It is the bridge between fruity and gourmand, and it opens a creative lane that is bigger than \u201cbanana candy.\u201d Banana bread, caramelized banana, and banana milkshake are where the 2026 evolution gets interesting.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bea6c2e e-grid e-con-boxed e-con e-parent\" data-id=\"bea6c2e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ff6afa1 e-con-full e-flex e-con e-child\" data-id=\"ff6afa1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-9129b1d e-con-full e-flex e-con e-child\" data-id=\"9129b1d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7059d19 elementor-widget elementor-widget-heading\" data-id=\"7059d19\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What this <br>\nmeans for <span class=\"dark-word\">beauty\nlaunches<\/span>\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0d35e9 elementor-widget elementor-widget-text-editor\" data-id=\"e0d35e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>(and why speed matters)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61d8245 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"61d8245\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: left;\">Gourmand wins fastest when it is treated as a full format strategy, not a single fragrance brief.<\/p><p style=\"text-align: left;\"><br><\/p>\n<p><\/p>\n<p style=\"text-align: left;\">The same olfactive story can scale into fine fragrance, hair and body mists, shower and body care, and home scenting. Major brands are already building these<br>ecosystems, and consumers are responding.<\/p><p style=\"text-align: left;\"><br><\/p>\n<p><\/p>\n<p style=\"text-align: left;\">If your brand wants to win the next gourmand wave, the advantage will come from<br>choosing a hero note with momentum, building a differentiated texture story, and executing fast across multiple touchpoints: mist, wash, lotion, hair, and home.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a20516 elementor-widget elementor-widget-image\" data-id=\"3a20516\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"729\" height=\"1024\" src=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/59f5485bd1248bd08ffecbc377144f21-729x1024.jpg\" class=\"attachment-large size-large wp-image-3550\" alt=\"\" srcset=\"https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/59f5485bd1248bd08ffecbc377144f21-729x1024.jpg 729w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/59f5485bd1248bd08ffecbc377144f21-214x300.jpg 214w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/59f5485bd1248bd08ffecbc377144f21-768x1078.jpg 768w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/59f5485bd1248bd08ffecbc377144f21-1094x1536.jpg 1094w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/59f5485bd1248bd08ffecbc377144f21-9x12.jpg 9w, https:\/\/grupohada.com\/wp-content\/uploads\/2026\/05\/59f5485bd1248bd08ffecbc377144f21.jpg 1356w\" sizes=\"(max-width: 729px) 100vw, 729px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9554181 e-grid after-marshmallow-section e-con-boxed e-con e-parent\" data-id=\"9554181\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-90ad414 e-con-full e-flex e-con e-child\" data-id=\"90ad414\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-4e492b9 e-con-full e-flex e-con e-child\" data-id=\"4e492b9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-adb851d elementor-widget elementor-widget-heading\" data-id=\"adb851d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Where <span class=\"dark-word\">Grupo <span class=\"salto-movil\"><br><\/span>Hada<\/span> fits<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e7cde86 elementor-widget__width-initial texto-mobile elementor-widget-mobile__width-auto elementor-widget elementor-widget-text-editor\" data-id=\"e7cde86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: left;\">Grupo Hada operates as a manufacturing and innovation partner across<br \/>categories that matter for this trend.<br \/>Gourmand is easy to say, but harder to scale.<\/p><p style=\"text-align: left;\">\u00a0<\/p><p style=\"text-align: left;\">It requires trend accurate olfactive direction, strong sensorial design, and<br \/>production readiness across formats. Grupo Hada\u2019s manufacturing<br \/>infrastructure includes liquid lines, bar soap production, candle<br \/>manufacturing, and specialized perfumery capabilities, which makes it<br \/>possible to translate a single gourmand direction into an entire portfolio.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a666977 e-flex e-con-boxed e-con e-parent\" data-id=\"a666977\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-092f926 elementor-widget elementor-widget-spacer\" data-id=\"092f926\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0b29cda e-con-full e-flex e-con e-child\" data-id=\"0b29cda\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c46680a elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"c46680a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c5e7ad elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"8c5e7ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\">The post marshmallow era belongs to brands that can translate \u201cdelicious\u201d into a scalable, differentiated product experience, fast.<br \/>If you are planning your next gourmand launch, we would love to share what we are seeing, what is rising, and how to turn it into your next big move.<\/p><p style=\"text-align: left;\">\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28d3ba3 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"28d3ba3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-db556de e-flex e-con-boxed e-con e-parent\" data-id=\"db556de\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ff867b9 e-con-full e-grid e-con e-child\" data-id=\"ff867b9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5e74658 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"5e74658\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Turn this concept into a market-ready beauty product. Let\u2019s talk\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03abff2 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"03abff2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjM3ODkiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Click here<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Beyond Marshmallow The 5 Next Gourmand \u201cHero Notes\u201d Set to Headline Beauty Launches Gourmands are not a passing trend. They are a growth engine. Here\u2019s what comes after marshmallow,and why texture driven sweetness is the next competitive edge. Gourmand is no longer \u201cjust a scent family.\u201d It is a sensorial language scaling across beauty and [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-3449","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/grupohada.com\/en\/wp-json\/wp\/v2\/pages\/3449","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/grupohada.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/grupohada.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/grupohada.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/grupohada.com\/en\/wp-json\/wp\/v2\/comments?post=3449"}],"version-history":[{"count":700,"href":"https:\/\/grupohada.com\/en\/wp-json\/wp\/v2\/pages\/3449\/revisions"}],"predecessor-version":[{"id":4810,"href":"https:\/\/grupohada.com\/en\/wp-json\/wp\/v2\/pages\/3449\/revisions\/4810"}],"wp:attachment":[{"href":"https:\/\/grupohada.com\/en\/wp-json\/wp\/v2\/media?parent=3449"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}